What is a client portal for a website?

As we move further into 21st century, business has moved more and more away from the brick and mortar plus face-to-face interactions that have been the Cornerstone of business for centuries.

Instead, businesses are moving more and more of their interactions online, which includes the interactions with their clients. For those businesses who have not yet moved in this direction, a common question for them to ask is “What is a client portal for a website?”

A client portal for your website is nothing more than a private and secure access portal which requires your client to authenticate either by logging in or by clicking An authentication link that is sent in an email from the portal. Because the portal is secure and the client is authenticated, the business is able to transfer files, relay information, post messages and content that would be otherwise impossible to share across the open internet or on their website. A client portal for a website is different than just a normal website because it requires a secure login, and each client will have their own unique and individual login credentials, and very often each client will have a completely different set of content, files and data waiting for them behind the secure access that the client portal provides.

Client portals for websites are becoming more more popular due to several ever-increasing problems.

• Communicating by email has become problematic because all too often the emails that you send to your clients are either missed, or somehow flagged as spam by overactive spam filters, thus causing miscommunication, mistrust and I generally unreliable channel on whicht o communicate.
• Probably the biggest security threats out there today are using email as a delivery mechanism. Just clicking a link in an email can in fact a company’s entire network, and in the worst cases, allow the entire network to be encrypted in what is called the ransomware attack. In these cases, the businesses are crippled until they pay the ransom, and even then there’s no guarantee that the criminals will unencrypted the network. Because of this, clients can be very wary of clicking links that you send them in emails, and even refused to open files that you send as attachments.
  Having a client portal for your website can bypass both of these concerns, by giving your clients a secure way to interact with your business, send and receive messages, exchange files, collaborate on projects, etc… All behind the safety of a securely authenticated portal.

For businesses and organizations that interact with prospects, clients or customers, it’s quite important that they answer the question “what is a client portal for my website?” as soon as possible, and start to consider what options may be available that fit the needs of the business and of the clients.

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